1974 Free Agent Profile: Mike Butler

Punter
Northern Iowa
"Butler was twice the conference leader as Northern Iowa's number one punter and made honorable mention All-Conference. His longest career punt was 78 yards. Mike averaged 40 yards on 10 punts against Drake University as a freshman regular. He wears contact lenses on the field.
Mike earned his Bachelor's in education and once worked for four months as a general rodeo hand. He was an industrial arts teacher, an assistant football coach and an assistant wrestling coach for the Denver, Iowa Community School at the time of his Bills tryout. Mike collects coins as a hobby.
His kicking idols are punter Jerrel Wilson and place kicker Jan Stenerud."

-Buffalo Bills 1974 Yearbook

1974 Free Agent Profile: Gary Birch

Strong Safety
Western Illinois
"Birch won three letters for Western Illinois as a strong safety and place kicker. He established college records for most career extra points and most conversions in one game. Gary kicked a 35-yard field goal in the final seven seconds to sink rival Northern Illinois.
On the Dean's List as a physical education student at Western Illinois, Gary is interested in high school or college coaching as a future career. His hobbies include tennis and golf."

-Buffalo Bills 1974 Yearbook

1974 Rookie Profile: Doug Allen

Linebacker
2nd Round
Penn State
"Allen was a starting outside linebacker for Penn State's unbeaten Orange Bowl champions and earned first-team All-East honors. His senior statistics included two pass interceptions for 30 yards.
He alternated as a regular at defensive tackle for the Nittany Lions in 1970. Doug missed the entire 1971 season with a head injury and made the switch to outside linebacker in 1972; listed on the second unit, he played as much as the starter. He was a college teammate of Bills linebacker John Skorupan.
Doug graduated with a degree in labor studies and his college academic average was 3.37 (on a scale of 4.0). He worked during the off-season for the Pennsylvania AFL-CIO."

-Buffalo Bills 1974 Yearbook

1974 Profile: Jeff Yeates

Defensive Tackle
No. 62
Boston College
"Yeates did not make a rapid enough recovery from knee surgery to play in 1973. He spent the entire season in the 'physically unable to perform' category and has worked hard to get ready for the 1974 campaign.
Jeff is considered a top prospect in the defensive line and combines great strength with exceptional quickness. He was the Bills' fourth draft pick a year ago.
Yeates was a three-year letterman and a defensive leader at Boston College. He made the All-East team as a senior and was chosen to play in the Senior Bowl.
He earned his degree in management."

-Buffalo Bills 1974 Yearbook

1974 Profile: Jeff Winans

Defensive End
No. 75
USC
"Projected as a starter at left defensive tackle, replacing the departed Jerry Patton, Winans was on the Bills' inactive list for five games last fall but played in every outing after being added to the active roster. He improved with each passing performance.
Jeff has strength, size and quickness- all the attributes of an outstanding defensive lineman. He was picked by the Bills in the second round of the 1973 college draft.
Winans was an honorable mention All-America for John McKay at Southern Cal, made second team All-Pacific Eight Conference and was a member of the College All-Star team. He attended Modesto Junior College for two years, winning letters in football, basketball and track. Jeff scored a high of 41 points in a JC basketball game and threw the shot a Modesto record 55 feet, 11 inches.
Jeff's undergraduate major was physical education with a minor in business. He's interested in the coaching and teaching professions. Hunting, fishing and golf are among his favorite pastimes."

-Buffalo Bills 1974 Yearbook

1974 Profile: Larry Watkins

Running Back
No. 36
Alcorn A & M
"Watkins enjoyed his finest season in professional football in 1973. Traded to the Bills by Philadelphia in August 1973 in exchange for linebacker Dick Cunningham, he became Buffalo's number three rusher. Larry started 10 games for the Bills and wound up with 414 yards on 98 carries. His best game was against New England at Foxboro- 105 yards and two touchdowns on 18 carries.
Sometimes a starter during his three years with Philadelphia, Larry totaled 456 yards on 134 carries for the Eagles for the 1970-71-72 seasons. He joined the Eagles in a 1970 trade with Detroit after making the 1969 Lions as a free agent.
Watkins was a three-year letterman at Alcorn and co-captain of the gridders as a senior. He played in the Orange Blossom Classic.
He majored in social sciences and has taught in the Camden, New Jersey school system during the off-season."

-Buffalo Bills 1974 Yearbook

1974 Profile: Dave Washington

Linebacker
No. 86
Alcorn A & M
"A starter at outside linebacker until he suffered a broken arm in the Kansas City game, Washington was placed on injured reserve for the remainder of the season. He appeared in four games for the Bills in 1972, playing both outside linebacker spots. He has good strength and range.
Dave was traded by Denver in April 1972 in exchange for linebacker Al Andrews. Denver's ninth round choice in 1970, he was both a tight end and a linebacker with the Broncos.
Washington saw action for Alcorn at three different positions- split end, tight end and defensive end. He caught 10 passes for better than 100 yards in one game as a freshman. Dave was used as a kickoff man.
Chemistry was his major at Alcorn with minors in math and education. Cabinet making is a hobby and he likes to read. Dave worked in the off-season in the labor relations division of an automobile company's local office."

-Buffalo Bills 1974 Yearbook

1974 Profile: Donnie Walker

Punt Returner-Cornerback
No. 26
Central State (Ohio)
"Buffalo's top punter returner last fall, Walker ran back 25 punts for 210 yards and an 8.4 average. His longest return was 23 yards against the Patriots on December 9 and he had his only pass interception of the season and a 22-yard return in the same game. Donnie was Buffalo's 4A draft pick in 1973 and was used at both cornerback and safety. He has excellent speed and hits with authority.
Walker was a cornerback for his final two seasons at Central State, having played flanker as a freshman and safety as a sophomore. A second-team All-National Association of Intercollegiate Athletics pick and AP All-America choice, Walker was a member of the Pittsburgh Courier All-America squad and named the outstanding defensive player for the West All-Stars in the Ohio Shrine Bowl. Donnie also ran track at Central State.
Business administration and computer programming were his areas of concentration in college. Donnie is interested in programming or television and movie work."

-Buffalo Bills 1974 Yearbook

1974 Profile: Pete Van Valkenberg

Running Back
No. 36
Brigham Young
"Van Valkenberg came to the Bills from the Saints just prior to the season opener in 1973 and appeared in 13 games both as a running back and a special teams performer. He carried twice from scrimmage for 20 yards and caught a pass for seven yards. A sturdy, slashing runner, Pete was New Orleans' third round draft choice in 1973.
Pete was an All-Rockies running back for Brigham Young in 1972 and set eight school records including most points and touchdowns. He rushed for 2,392 yards in his varsity career- better than half that total during his senior season. The BYU football captain, Pete played in the Blue-Gray and Senior Bowl games."

-Buffalo Bills 1974 Yearbook

1974 Profile: John Skorupan

Linebacker
No. 55
Penn State
"Skorupan won a regular berth as an outside linebacker and developed into one of the Bills' steadiest defensive performers. An excellent tackler in the open field and strong on pass coverage, he has good speed and instincts. John was Buffalo's sixth round draft choice and made the UPI All-Rookie team.
John was one of the outstanding defensive players in the East as a senior at Penn State and a consensus All-America selection. He was voted AP Lineman of the Week after the Nittany Lions' 1972 victory over Navy; he had 15 unassisted tackles, three sacks of the quarterback and returned an interception 32 yards for a touchdown against the Midshipmen. John was on Penn State's Sugar and Cotton Bowl elevens, and a member of the Hula Bowl and College All-Star squads.
Real estate and insurance were his college majors. John spent part of the off-season at Penn State completing his degree requirements and working with the Nittany Lion linebackers. Dancing is one of his favorite pastimes."

-Buffalo Bills 1974 Yearbook

1974 Profile: O.J. Simpson

Running Back
No. 32
USC

O.J. SIMPSON: PLAYER OF THE YEAR

With A Magnificent 2,003-Yard Rushing Season, An NFL Record, He Set A Standard Of Excellence And Earned A Place In Pro Football History

"There was O.J. Simpson, prone on the ground, hugging the ball with the Jets' Ralph Baker and John Little draped over him.

Juice had busted over left tackle, gaining six yards for the Buffalo Bills and with it a National Football League rushing record.

As he lay on the snow-spotting turf at Shea Stadium, Simpson heard the voice of Jim Braxton, another of Buffalo's running backs.

Braxton had helped block on the play that wiped Jim Brown's 10-year-old and seemingly insurmountable one-season rushing mark of 1,863 yards.

'That a big enough hole for ya,' shouted Braxton.

'Yeah, man,' answered Simpson. 'Not bad, not bad at all.'

Their dialogue took place during the first quarter of the final 1973 regular-season game, between the Bills and Jets.

It is repeated here because it serves as a reminder that great rushing records are not achieved by one man alone.

A runner- whether he be an O.J. Simpson, a Jim Brown or a Gale Sayers- needs offensive blockers to give him an opening, however slight.

In 1973, the offensive line at Buffalo, including people like Reggie McKenzie and Joe DeLamielleure, did a job for Simpson.

They made his climb to the mountain top easier.

Still, Orenthal James Simpson achieved something unique, something heroic, if you will, in 1973 when he amassed an astonishing total of 2,003 yards in rushing.

With that achievement and an appropriate bow to his blockers, Football Digest is happy to name O.J. Simpson as its 1973 Player of the Year.

A good deal has been written and spoken about the comparison between Simpson and Brown. But, in truth, O.J. is not the same type of runner that Brown was. Brown weighed about 232 and O.J. is a more svelte 212. Brown battered through tacklers; O.J. eludes them.

'I'm more the Gale Sayers type,' Simpson says. 'Brown did so many things with sheer strength that not even Larry Csonka can do.'

There are even some people who claim O.J. could not match Sayers in his prime, that he doesn't have the same ability to accelerate and change direction that Sayers had. 

Maybe, in actuality, Simpson had combined the good points of both Brown and Sayers.

It amuses O.J. that some people, including a well known coach, still criticize his style of running. He readily admits he has no compulsion to run over defenders.

'I'm the eternal optimist,' he says. 'I always feel there is some way to go where I'm going to gain good yardage. To me that way is usually by juking people.

'Guys like Csonka and Larry Brown, they feel should run over people. I don't. I think I have to get as much as I can and the way to do that is to run around people rather than try to go through them.

'I admire slashing runners. I admired Ronnie Bull when he played for the Chicago Bears. But Bull had a couple of good seasons and then all the hard knocking took its toll.

'The runners I patterned myself after were Hugh McElhenny, the late Willie Gallimore and Sayers. I think I'm the sort of runner they were.'

Whatever assessment is made of O.J. as a runner, there is no denying he now owns the most glamorous record in pro football, and he showed his class that wintry day last December after the game with the Jets. With the press assembled in the Bills' dressing quarters after O.J. had been triumphantly carried off the field, Simpson said, 'I want to introduce the cats who did the job all year.' He then introduced each offensive lineman to the newsmen.

'I hope to stay in the league until these guys get old so no young running back can get behind them and break the record.'

There was a time not too long ago when Simpson was bogged down in a coaching system that rarely gave freedom to his considerable talents of running with a football.

In 1969 O.J. was the Bills' No. 1 draft choice. He had led the colleges in rushing while at Southern California in 1968 with 1,709 yards for a 4.8 average. He won the Heisman Trophy that year and when the last place Bills picked him, he came high.

But coach John Rauch didn't believe in building his team around one man, with the result that Simpson (he weighed less then) was consigned to some unfamiliar chores, like pass-blocking. Juice's rare talent for breaking open with a long gainer was never utilized as it should have been.

But O.J. got a break when Lou Saban returned to Buffalo in 1972. Saban immediately set about the task of building his attack around Simpson and acquiring more offensive blocking.

And now he can look down from the crest. 'I hope the record stands at least ten years,' Simpson says. 'But my goal in pro football is to be on a world championship team.'

'Then there could be nothing else I could ask for in pro football.'

'I won the Heisman Trophy, the rushing crown, but the Super Bowl is the ultimate goal. At Buffalo, we're dedicated to attaining that.' "

-John Kuenster, Editor, Football Digest (March 1974) 

IS O.J. SIMPSON READY FOR THE 3,000 YARD DASH?

The Reasons Why The Greatest Running Back In The Game Could Successfully Achieve Such A Goal As Well As The Reasons Why He And The Rest Of The Buffalo Bills Don't Want Such A Goal

"Reggie McKenzie, O.J. Simpson's 'main man,' had just finished a workout on the weight machine in the bowels of Rich Stadium, new home of the Buffalo Bills.

He pondered the question as he peered into the spring sunshine.

'3,000 yards for the juice?' he said. 'It's possible. Anything's possible for the Juice.

'But I don't think it's going to happen this year. We really don't want it to happen, not even O.J. We have to be more diversified. We have to throw the ball more.

'I think something around 1,700 yards. Between 1,700 and 1,500 would be good. I think he would like that. And I wouldn't be surprised to see Jim Braxton get 1,000 yards, too.'

McKenzie's thinking reflects the new thinking of the Buffalo Bills, one of the surprise teams of the 1973 football season.

What '73 was, in terms of football, was 'the Year of the Juice.' Simpson moved mountains. He started with the biggest day a National League runner ever enjoyed, 250 yards, as the Bills blew the New England Patriots out of Schaefer Stadium. He carried 39 times while burrowing Kansas City into the ground in Buffalo's Monday night debut.

He exceeded 100 yards a record 11 times. He reached 200 yards a record three times. He arrived at nirvana for carriers of footballs, the 2,000-yard barrier, as he demolished Jim Brown's old one-season mark of 1,863.

But he was not a one-man team.

'My next goal,' he said, before the mud of Shea Stadium had caked on his uniform the record breaking day in Shea Stadium, 'OUR next goal ... is the Super Bowl.

'We're going to make it. We're good and we're young. We are the youngest team in pro football, 24.3 years average.

'Watch out for us.'

The rest of the Bills loved it. Not only because O.J. said it and it was his way of sharing the spotlight with them. But they loved it because they knew there was plenty of truth in it.

Just two seasons earlier, O.J. was in the depths of depression. He was being written off as just another big college star, another Heisman Trophy winner who couldn't make it big in the pros. The Bills had won only one game that year (1971). Their roster was full of two deadly commodities, dead wood and discontent.

'I wanted out, man,' he says. 'I wanted out so bad. I was convinced it was the best thing for me and the Bills. I was sure of it.

'I was especially sure of it for me. All I wanted to do was to get back into my swimming pool in Southern California and forget about the season.'

Simpson had hardly swum the length of his pool when the Bills made an announcement which would have a profound effect on his professional career. Almost from the day Lou Saban had announced his resignation as coach of the American League champion Bills in 1965, the team had headed downward. Not even the acquisition of O.J. could stop the tailspin.

The team's announcement, made two days before Christmas 1971, was that Saban would return as director of Buffalo's football fortunes. Simpson didn't realize it at the time, but his biggest Christmas present arrived at that press conference.

Saban was asked what he intended to do to put the Bills back on course. 'It's my philosophy that when you have a great runner, you give him the ball,' was his simple explanation.

It might have sounded simple, but it wasn't that plain for his predecessors. During O.J.'s first three years as a pro he was allowed to run with the ball no more than any ordinary back would. And as any defense that saw him the last two seasons will attest, Simpson is no ordinary back.

However, instructing the quarterback to call O.J.'s number was not the answer, and Saban knew it. The game films of the previous few years showed the coach what most fans in Buffalo already knew:

O.J. was seeing the type of holes for which no self-respecting moth would claim credit.

So Saban solved the problem the same way he built the Buffalo's championship teams of the mid-60s. He went after huge, mobile, speedy and skilled linemen. He used the draft and he made trades. And he didn't neglect the waiver wire.

Buffalo also had an unbelievably pliable defense upon his arrival, so he couldn't afford to ignore that problem. The Bills had the first pick in the entire draft courtesy of their horrific 1971 season. Saban used it to pick Walt Patulski, the giant Notre Dame defensive end.

But when Buffalo's second pick came up, the 27th selection of the draft, Saban couldn't believe his eyes. There on the board, live and unplucked, was the name of Reggie McKenzie, the tall and swift guard from Michigan. The Bills swept him up.

Last year Saban went into draft day armed with a bunch of extra picks, including two in the first round. He and his staff had just coached the North squad in the Senior Bowl in Mobile just a few weeks before, so he knew it was a vintage year for offensive linemen. He used both of his first-round picks on offensive linemen.

The A1 pick went for Paul Seymour, Michigan's enormous tackle. 1B was exchanged for Michigan State All-American guard Joe DeLamielleure.

Saban didn't it rest there. He made a multi-player trade with New England which brought him Mike Montler, whom he correctly gauged should be playing center instead of guard, where the Patriots had him stationed. Waivers had brought him Dave Foley, a one-time Jets' first-round pick whose pass-blocking had earned him a pink slip in New York. Donnie Green, an untutored 6-8 giant from Purdue, was a holdover from the old regime.

Then Saban tossed the material to Jim Ringo, the all-time great Green Bay center, and told him to make a line out of it.

By opening day last year DeLamielleure had earned a start opposite McKenzie at guard. A void was created at tight end when Jan White decided to retire during training camp. Saban thought it over and came up with a radical idea.

'Seymour is my tight end,' he said. 'He played it as a junior at Michigan. He may not catch many passes, but what I'm looking for is someone who can help O.J. turn the corner.'

Green was gaining polish. Bruce Jarvis had come back strong from a knee injury and won the center job. Foley was at home again. He was an Ohio Stater and knew how to block for the run.

And the run was the thing for Buffalo in 1973.

Saban benched veteran quarterback Dennis Shaw and handed the starting assignment to rookie Joe Ferguson. He promptly put the handcuffs on the former Arkansas star.

'Every time you get the urge to pass, turn around and look at No. 32 behind you,' the coach told Fergy.

It was sound advice. The Bills came out of the starting gate like a shot. They were 5-2 at mid-season. O.J. reached 1,000 yards in the seventh game, the upset victory over Kansas City in the Monday night special.

But then the Bills' limited offense caught up with them. First New Orleans scored a shutout, 13-0. Then Cincinnati nipped them at the buzzer, 16-13. Then Miami scored another shutout, 17-0.

The notion of a 3,000-yard season not being a good one probably dawned on the young Bills.

They rode their three-game losing streak into Baltimore with a slightly different game plan. It wasn't anything radical. It was just that Saban had loosened the handcuffs on Ferguson just a little bit and Jim Braxton, who had spent the first half of the season as a spectator because of back miseries, was now back in the lineup at fullback.

Ferguson threw the ball. Not a lot, just enough to keep the Colts off balance. And just enough to help produce a dramatic victory.

His last-minute touchdown pass to Bob Chandler tied the game and forced Baltimore's Marty Domres into trying a desperation pass in retaliation. Dwight Harrison intercepted and returned it for the winning touchdown.

'When Atlanta takes a look at Fergy's passing statistics it will give them something to think about,' predicted Mike Montler, who had replaced the injured Jarvis at center by then.

Something rattled the Falcons. They were at the crest of a seven-game winning streak when Buffalo came to town. Braxton, O.J., a fired-up defense and some loosening-them-up passes by Ferguson sank them, 17-6.

That was followed by tidal waves over New England and the Jets, a season-ending four-game winning streak.

Last winter Saban drafted a legitimate tight end, Oklahoma State's Reuben Gant, in the first round. If he can block as well as catch, Seymour can return to tackle. Braxton has been confirmed as one of the league's finest power runners. Saban traded Dennis Shaw to St. Louis for Ahmad Rashad (the former Bobby Moore), another top receiver to go with Chandler and J.D. Hill.

There can be fireworks in Buffalo in 1974 and you don't have to spell them 'O.J' alone.

'We're not even thinking about 3,000 yards,' chuckles McKenzie. 'We're thinking about somethin' else.' "

-Larry Felser, Pro Football Illustrated 1974

O.J.'s '74 ODESSEY: 2,000 AND ... ?

"Shea Stadium, December 16, 1973. The air is frigid and thick with snow. A crowd of 47,740 shivers in anticipation as O.J. Simpson prepares his rendezvous with pro football history.

The scene is a meaningless season-ending game between Buffalo and the New York Jets. But this day means everything to Simpson. He needs just 60 yards to surpass Jim Brown's 10-year-old record of 1,863 yards gained rushing in a single season.

The roar from the stands is tremendous as Simpson is introduced. Buffalo wins the toss and elects to receive, and on his second carry, Simpson goes 30 yards to become the 20th player to reach the 5,000-yard career plateau. But when the Bills' drive climaxes on a touchdown by fullback Jim Braxton, O.J. still needs four yards for the magic moment.

Buffalo forces the Jets to punt and the Bills take over on New York's 49. Simpson gathers in a handoff from rookie Joe Ferguson and darts left. A hole in the line has been opened by guard Joe DeLamielleure and O.J.'s 'bodyguard' Reggie McKenzie. Simpson bursts through the opening, then is met by several Jets.

The crowd hushes. Six yards! Brown's record has been shattered. So has Brown's 1961 mark of 305 rushing attempts. Referee Bob Frederic stops the game to ceremoniously award Simpson the ball. Fans shower the 27-year-old superstar with applause.

But O.J. isn't through. His sights are set on becoming the first 2,000-yard runner in NFL history.

With 5:56 remaining in the game, Simpson bursts seven yards over left guard and the impossible dream becomes a stunning reality.

It is a triumphant ending to an unbelievable season in which Simpson toppled seven NFL records and far exceeded the greatness predicted for him after a brilliant collegiate career at USC that left him with the 1968 Heisman Trophy and a reputation as the greatest back in the history of college football.

Simpson's first three years in the NFL were bitterly disappointing both to him and the rabid Buffalo fans. But he recaptured most of his greatness under new coach Lou Saban in 1972, and then put together a performance last season that simply defies belief.

Simpson wound up with 2,003 yards on 332 attempts, an average of nearly 24 rushes a game. His effort against the Jets was his second 200-yard game in succession and his third for the season, both records. Earlier in the season he had two other records by rushing for 250 yards against New England and carrying the ball 39 times against Kansas City. Mainly because of him, the Bills became pro football's first 3,000-yard rushing team.

And now, just as in those glorious days at USC, Orenthal James Simpson seems to have no peers among the running backs of the world. He is more than a record-breaker; he is an artist, a dancing, daring escape artist who transforms the act of carrying the football into a beautiful ballet.

'Cuts That Are Uncanny'

'O.J. senses tacklers,' says Houston linebacker and former teammate Dick Cunningham. 'He makes cuts that are uncanny. It's like the guy coming up behind is yelling, 'Here I come, you better go the other way.'

The sense of where he is what distinguishes him from other backs. Philadelphia Eagles coach Mike McCormack says he would like to have Simpson's eyes tested because he seems to sense tacklers he couldn't possibly see.

Simpson acknowledges that sensitivity. He always exposes his bare arms in short-sleeved jerseys because 'I can feel the tacklers better that way. I can feel their touch and in a football game I just don't want to be touched. The more I feel that way the better game I play.'

Simpson has 9.4 speed but pure speed is hardly the reason for his brilliance. He has the amazing ability to shift into high gear from a standstill, allegedly hitting top speed after two strides. Although intelligence plays a large part in his running (USC coach John McKay used to marvel at Simpson's ability to recall exactly the blockers and potential tacklers who figured in his long runs), O.J. places more emphasis, a 'feel' for daylight.

'I've often said that all the great runners have to be insane,' he has said. 'I mean, they can't be acting out of logic or thought. They get into a certain rhythm and make instinctive moves without any reason for them. Somebody once told me he once asked Pancho Gonzalez what foot he hit his backhand off- and Pancho had to think about it before he answered. It's that way with a back. I can't always tell you what I did to get into the end zone.'

Thinks Less, Reacts More

As further reinforcement that his talents are instinctive, Simpson says he is a better runner when he is tired because he thinks less and reacts more. His outstanding balance seems even more extraordinary because of his bowed legs. They were weakened when he had rickets as a boy. His mother couldn't afford professional care, so he wore his shoes on the wrong feet and used homemade braces. The legs seem skinny from the knees down, but from the knees up, they are thick and sturdy enough to carry his 210-pound frame.

But until Saban returned in 1972, Simpson's legs weren't working their magic in the NFL. The trouble began at Buffalo when Simpson's first coach, surly John Rauch, had the brilliant idea to turn Simpson into a blocker and pass catcher. Rauch was dismissed after two seasons, having alienated nearly everyone on the team, but his replacement, affable Harvey Johnson, was a front office man who couldn't coach.

It was no wonder that Simpson welcomed the return of Saban, who guided the Bills to two AFL championships in the mid-sixties.

'I started thinking less about leaving Buffalo and more about rebuilding with Saban,' Simpson says. 'Saban saved my career. He told me he'd give me the football and an offensive line, and he's sure kept his word.'

Building with Blocks

Saban proceeded to build an attack around O.J. He traded non-blocking wide receiver Haven Moses and moved Bob Chandler, O.J.'s teammate at USC, into his position. He drafted McKenzie out of Michigan in the second round and picked New York Jets tackle Dave Foley, a former No. 1 draft choice out of Ohio State, off the waiver wire. They joined two holdovers- center Bruce Jarvis and tackle Donnie Green- to give Buffalo the beginning of an offensive line. With two picks in last year's first round, Saban added tackle Paul Seymour and DeLamielleure.

'From Saban's very first day O.J. was our offense,' says Cunningham. 'In order to be a wide receiver, you had to be a blocker first and a wide receiver second.'

Saban began emphasizing drive blocking, in which the blocker takes the defensive man whichever way he wants to go and leaves the runner the option of going the other way, and installed the I-formation to give Simpson time and space to wait for holes to open.

Simpson has never lost sight of the fact that his blockers are crucial to his success. 'O.J. gives credit where credit is due,' says Ferguson. 'Nobody here is jealous of him. He doesn't have an enemy in the world. All of us wanted him to get the yardage.'

Most of the time, when Simpson takes off through a hole, McKenzie is in front of him. 'Reggie and I always have the option to go off tackle or slide to the outside- depending on where the traffic is,' says Simpson.

Notes McKenzie: 'The longer we play together, the more we feel what the other will do.'

Saban's system was the major factor behind Simpson's blossoming, but O.J. helped himself, too.'

Teammates as Best Friends

'After the 1971 season, I sat alone in my living room and did some deep thinking and I decided I'd just been kidding myself about running away from the situation. I used to think about how much more I'd like to be with my friends in Los Angeles and San Francisco. But your best friends should be the guys you play with. That's what football is about.

'The trip of being a football player is that when you're hot, you're really hot. When you're on top, everybody wants to be with you, the kids look up to you and listen to you, everything is fun. It was always that way for me at USC. Maybe it was too easy. When I wasn't on top anymore in Buffalo, I didn't feel like I was all the way down, but I did spend too much time blaming the coach or bad luck, and counting the weeks until I could get home to California.

'Now I can look back and see that it wasn't so simple. Some of the things that were happening were my own fault. I had to do some changing of my own. In a way, I had to grow up.' "

-Jeff Samuels, Gridiron News 1974 Pro Yearbook

O.J. SIMPSON: THE GAME I'LL NEVER FORGET

as told to Bob Billings

"Talk about games, man, there are a few I'll remember and there are at least as many that I'd like to forget, especially my first couple of years in the league.

I'll tell you one game I'll remember as long as I live was my first game as a pro. It was a preseason game against the Chicago Bears and when I looked out over the line of scrimmage for the first time the only thing I could see was Dick Butkus. That guy seemed to blot out the whole sky. And he seemed to be just clenching and unclenching his whole body, pawing the ground with his feet and air with his hands. He just seemed to be waiting to get at me.

And he was yelling at me. Yelling all kinds of things. Like he was screaming what he was going to do to me. How he'd knock my head off and how I'd never be able to walk again.

Man, I was scared.

I'd had guys holler and yell at me before, but I never thought they meant it. And even if they did, I didn't think that they could do even half of what their mouths were saying. But Butkus is different. You knew he meant it. And you knew that not only could he do it, but that he really wanted to do it. Boy, I'll tell you, he was the first guy who ever really intimidated me.

First play, I ran a little hook pattern and all I could think of was Butkus because I just knew he was going to give me a real shot. My mind was so full of him that when I turned around the ball hit me right in the chest. A couple of plays later I was running a sweep and when I got near the sidelines it was a choice of either Butkus or out of bounds. You know which one I took by the very fact that I'm alive today. What a way to break in.

Another big game was the season opener in 1973 against the New England Patriots. We had lost all six preseason games and our fans were really on us, and so was the press.

New England scored first, but we got our ground game going and soon took control. Then in the fourth quarter they sent word down from the booth that I needed only 15 more yards to set a single-game rushing record. So we went in and got that, but pretty soon word came down from upstairs again that there had been a miscalculation and that we needed another 15 yards to set the record. So back we went again and got that to make it an even 250 for the day. That was a pretty nerve-wracking experience.

But I suppose the biggest game would have to be the one in which we grabbed off all the records- the one for most yards gained rushing by a team (to make the Bills the first team to ever rush for 3,000 yards in a season), most carries in a season, consecutive 200-plus yard games, 200 yards or more in a season three times, the most yards gained by one man rushing and the first person to gain over 2,000 yards.

Going into the game, as a team, we had something more important to think about. We still had an outside chance at a playoff berth. So beating the New York Jets was more important than setting any records. Besides, it didn't look like New York was the place for any records that day anyway. It was snowing really bad, I don't know the exact definition of a blizzard, but whatever it is we were pretty close to it that day. It wasn't a wet snow, either. It was one of those cold, wind-driven things and the field was rock hard.

One record I had a good shot at, though, was Jim Brown's single-season mark of 1,863 yards. In this last game of the year, I needed just 61 yards to break it. Before the game our coach, Lou Saban, told those fellows who would be keeping the statistics in the press box that when they sent down information on what we needed for the record he wanted facts, not fancy, like what we were getting against New England.

It didn't take long for us to break Brown's record. All year, those guys up front, Paul Seymour, Dave Foley, Don Green, Reggie McKenzie, Joe DeLamielleure and Mike Montler were just terrific. And on this day they were as super as they ever were. On our first possession we came within 10 yards of Brown's single-season record. I don't like to think about records. If you think about how much you're gaining you're not really concentrating on winning the game. That's the main thing. But when you get that close to a record you think to yourself, 'If I'm this close, I might as well get it.'

And let's face it, those guys up front, Seymour and Foley and Montler and Green and DeLamielleure and McKenzie wanted that record themselves just as much as I did. They wanted to be the line that ground out the most yards rushing in a season. In the huddle they kept nudging me, saying, 'Let's go, Juice. Let's go, Juice. Let's get it. Let's get it.'

So it was with 10 minutes and 34 seconds gone in the first quarter, needing four for the record, that I slid between McKenzie and Green and got six. The referee stopped the game and gave me the ball.

It's a funny thing. I met Brown when he was the greatest running back in the game and I was just a kid in San Fransicso. I was a big fan of Hugh McElhenny and Joe Perry of the 49ers. After a 49er game a bunch of us had gone to an ice cream parlor across the street from Kezar Stadium. We were just messing around in there when who should walk in but Mr. Jim Brown himself.

Well, you know how kids are. We were awed, but we started fooling around, strutting, showing off and mumbling things and mimicking behind his back. Finally, I just walked up to him and said, 'Mr. Brown, someday I'm going to break all your records, wait and see.' I know it sounds unbelievable now, but I was just kidding around.

Brown hardly looked at me. He just walked away, kind of smiling. But I thought of it then and wondered if he ever remembered that wise guy kid. But then why should he?

After that I just wanted to get out of Shea Stadium. It was cold, really cold, and all I ever wear is my jersey, nothing underneath. I like to keep my arms bare so I can feel the tacklers better. I can feel their touch, and in a football game I just don't want to be touched. The more I feel that way the better I play.

But the longer the game went on the more I wanted to be somewhere else. We were way out in front of the Jets by the third quarter. We had the game pretty well out of reach and I just wanted to get someplace where it was warm.

Still, though, I had a responsibility to the team. They wanted that record, and in the third quarter, after we had picked up another 25 yards on an end sweep, the word came down that we had a shot to reach 2,000 yards for the season. The linemen were really getting up and that got me fired up because, as Reggie McKenzie said, a record, any record, is a collective thing.

We had a chance to do something together that we all could be proud of. Those chances don't come too often and that got my concentration back in a hurry.

With 5:56 left in the game Reggie cut loose a big block and I went right behind him for seven more yards and the whole rushing book was out the window- the team was over 3,000 and I was over 2,000.

All the guys on the sideline rushed onto the field and hoisted me up on their shoulders and carried me off. I went and found my warm spot.

I don't know how long those 2,003 yards rushing in a single season will stand. Not for long if some good young back gets to rush behind the same guys who did it for me. It could go down at any time, but even if it does this season, I'll never forget what it was like getting there."

-Football Digest (September 1974) 

O.J. SQUEEZES A "CAREER" INTO 14 GAMES

"There have been some capable journeyman running backs in pro football who've gained 2,000 yards in a career. This would represent a little under 700 yards a season for three years, or 500 yards for four years.

There have been some excellent fullbacks who've gained over 1,000 yards a season. And there was old Jim Brown of the old Cleveland Browns, who was once regarded as the 'standard of excellence' for runners. Jim gained over 1,800 yards in one year- a figure experts believed was as safe as Babe Ruth's career home run total in baseball.

Well, before Hank Aaron pushed Babe back into second place in baseball, a fleet and powerful Californian made an improbable journey to cold and blustery Buffalo, New York, and literally ran Mr. Brown right out of the record book.

O.J. rushed for over 2,000 yards last season in leading the once-hapless Buffalo Bills to a stunning second place finish in the American Football Conference Eastern Division. And this effort has placed young O.J., at least for the time being, as the 'superstar' in pro football.

Most sportswriters credit him as being an unusually modest star. He had repeatedly said, 'Give the credit to our line. Without Reggie McKenzie, Bruce Jarvis, Mike Montler, Dave Foley, Donnie Green and the rest of the guys who played up front, I'd be just another runner.'

The consensus is that Simpson could never be considered 'just another runner.' But there is lot of truth to the credit he so willingly gives teammates. The former Heisman Trophy winner had trouble getting untracked. Then coach Lou Saban picked up a little more help for his line and Simpson broke loose for a conference-leading 1,251 yards in 1972. More off-season rebuilding, a little more juggling of the troops by Saban and Simpson blossomed to a degree never believed possible with his sensational 2,003 yards of last year.

And Simpson was also pleased when Jim Braxton was moved to fullback as his running mate at mid-season, and with the development of rookie quarterback Joe Ferguson as a moderately capable passer.

'They're the keys,' says Simpson. 'They take the pressure off. Braxton is a lot like Larry Csonka, and look what Csonka does for Mercury Morris. Look at his average gain per play. With Jim going inside, I can do more things. It helps me so much going outside.

'We came back and really started winning at the end of the season because we had Joe throwing the ball.'

With the confidence and experience the young line developed in the past season, and with Ferguson's continuous development under center, the Bills should be able to open up their attack quite bit in 1974. Opponents won't be able to stack for O.J. as much.

This means Simpson will become more of a threat, or decoy. And when the opposition stops going for the 'decoy,' Simpson will wind up with the ball for even bigger yardage.

All this will cut down on the number of times the super back carries the ball, probably keeping him from running up such astounding total yardage figures. But the only way this can happen is if the Buffalo offense becomes more complete- and that will mean more wins.

The wins are much more important to Simpson than new records. O.J. smells Super Bowl- hopefully in 1974. Realistically, 1975 would be a more probable target date. And it could well happen if Saban keeps improving Simpson and the rest of the Bills as he has for the past two years.

Best of all, the owners tore up O.J.'s old contract early last year and signed him to a new pact- practically a lifetime contract. So Simpson will not be joining the 'jumpers' in the switch to the new W.F.L.

Which makes Buffalo fans as happy as can be. Those living in Bill Country can now put up with the cold and snow during the winter, for they're sure they'll have a little 'Orange Juice' to quench their football interest."

-Greg Moore, Tommy Kay's 1974 Big Book of Pro Football

"Simpson topped the National Football League in rushing for the second consecutive season and smashed Jim Brown's all-time single-season record for yards gained rushing and became pro football's first 2,000-yard runner. His achievements included eight different NFL records.
O.J. was the League's Most Valuable Player in both AP and UPI balloting, AP Male Athlete of the Year, winner of the Hickock Belt as professional athlete of the year by the largest landslide in the history of the award, Maxwell Club of Philadelphia's Bert Bell trophy winner, Sporting News Man of the Year and recipient of the Dunlop Pro-Am prize as male athlete of the year.
He captured the NEA Jim Thorpe Memorial Trophy as NFL Player of the Year, was back and player of the year in the opinion of Pro Football Weekly and was cited for his 1973 NFL achievements by Mutual Broadcasting, the 101 Club of Kansas City, the New York Pro Football Writers Association, the Wisconsin Pro Football Writers, the 1000-yard foundation and Football Digest among others.
Simpson snapped Willie Ellison's record for yards gained rushing in a single game with 250 (on 29 carries) against New England at Foxboro on the opening Sunday of the regular season. His pace never slackened as he finished with 11 games of 100 or more yards rushing, three 200-plus outings and 2,003 yards on 332 attempts- all League records. He displaced Wray Carlton as Buffalo's all-time rushing leader and broke his own club marks for yardage gained and rushing attempts in a single season. Twelve touchdowns pushed his career totals to 30 rushing and 30 overall. O.J. presently ranks 16th on the NFL's list of all-time rushers with 5,181 yards.
O.J.'s highest single-game average was 10.0 (219 yards on 22 attempts) against New England at Orchard Park but he has never scored more than two touchdowns in a single game. His best efforts have been against New England, a team he has racked up for 946 yards and seven touchdowns in eight games. His 94-yard run against Pittsburgh on October 29, 1972, is a Buffalo record.
A unanimous choice for All-Pro and All-Conference two successive seasons, O.J. played in two straight Pro Bowl games. He was MVP in the 1973 Pro Bowl with 112 yards on 16 carries.
He reached the 1,000-yard level for the first time in 1972, leading the NFL with 1,251 yards on 292 trips. O.J. missed one game in his rookie season and sat out the final six games of 1970 with an injury but has played in 42 straight league outings since. He must also be feared as a pass receiver and option passer. Simpson was the first player picked in the 1969 pro draft.
Simpson was voted College Athlete of the Decade. A brilliant athlete for John McKay's USC Trojans, he destroyed 13 Southern California records in an abbreviated two-year varsity career. He gained 3,423 rushing yards for SC on 674 carries and established an NCAA rushing record in his senior season with 1,709 yards. O.J. averaged 164.4 yards per appearance in 19 regular-season games as a collegian.
O.J. carried a record 47 times (for 220 yards and three touchdowns) in SC's 1968 win over Stanford. He gained 299 yards in two Rose Bowl appearances. He more than doubled the vote of runner-up Leroy Keyes in the 1968 Heisman Trophy balloting and was a unanimous two-time All-America choice. Simpson ran sprints for the USC track team and was a member of SC's world record 440-yard relay team (38.6 seconds) in 1967.
Simpson attended the City College of San Francisco for two seasons before enrolling at Southern Cal. He rolled up 54 touchdowns and 2,445 rushing yards (on 259 carries) in junior college and was a two-time junior college All-American. He went to Galileo High School in his native San Francisco.
He majored in public administration as an undergraduate. He worked during the off-season as a weekend commentator on ABC-TV's Wide World of Sports. Simpson completed work on two motion pictures- 'The Klansman,' co-starring Richard Burton and Lee Marvin, and 'The Towering Inferno' with Paul Newman and Steve McQueen.
O.J. made numerous appearances on the banquet circuit and is honorary chairman of the 1974 Erie County (NY) Cancer Crusade and an active participant in many other public service projects. Baseball standout Ernie Banks is a second cousin. O.J.'s real name is Orenthal James and his hobbies include playing cards and tennis."

-Buffalo Bills 1974 Yearbook

1974 Profile: Paul Seymour

Tight End
No. 87
Michigan
"Seymour developed into an offensive regular during his rookie season. He started all 14 games at tight end after being converted from tackle during the preseason. Paul has good speed for his size and is a tough blocker.
Paul caught 10 passes for 114 yards and an 11.4 average, and his longest gain was 22 yards. His best game was against the Colts on October 14- four receptions for 34 yards. Buffalo's top draft choice in 1973, Seymour will start at tight end this fall.
Seymour started his college career at tight end and moved to tackle in his junior season. He won All-Big Ten and All-America honors in 1972 and was selected to participate in the Hula Bowl, East-West Shrine Game and College All-Star Game.
Physical education and history were his areas of concentration as an undergraduate. His brother, Jim, was an All-America at Notre Dame who later played professionally with the Chicago Bears. Paul is a guitar player, and music and reading are his hobbies."

-Buffalo Bills 1974 Yearbook

1974 Profile: Ahmad Rashad

Wide Receiver
No. 83
Oregon
"Rashad was acquired from St. Louis in the trade that sent Dennis Shaw to the Cardinals on January 28. An outstanding receiver in two seasons with the Redbirds, he caught 59 passes for 909 yards and six touchdowns during the 1972 and '73 campaigns. Ahmad set a Cardinal record with 29 pass receptions as a rookie, most for a first-year player since the franchise moved to St. Louis. He teamed with Jim Hart for an NFL record 98-yard pass against Los Angeles in 1972- the longest non-scoring scrimmage play in league history.
Ahmad wears glasses on the field and is blessed with tremendous speed and quickness. He was known as Bobby Moore during his collegiate career at Oregon. The Cardinals' top draft choice in 1972, he was named to the UPI All-Rookie team.
A receiver as a sophomore and a tailback in his final two seasons at Oregon, he rushed for 1,211 yards as a senior, eighth best in the nation, and was a consensus All-America selection. He set 14 Oregon records including most touchdowns (36) and points (226)."

-Buffalo Bills 1974 Yearbook

1974 Profile: Bob Penchion

Offensive Tackle
No. 69
Alcorn A & M
"Penchion got into five games as an offensive reserve last fall. He has the ability to play either guard or tackle and also played in two positions as a rookie. With excellent and quickness, along with outstanding size, Bob is expected to improve his overall play with experience.
Bob made several All-America teams as a guard and tackle at Alcorn. The teams on which he played had an overall record of 30-12. He was selected to appear in the Senior Bowl game.
He earned a B.S. degree in health and physical education and his ambition is to become a professional in the field of recreation. Teaching and coaching are other areas of interest and music and traveling are his hobbies."

-Buffalo Bills 1974 Yearbook

1974 Profile: Walt Patulski

Defensive End
No. 85
Notre Dame
"A starter at left defensive end in 10 of 14 games last fall, Patulski had a slow start but played extremely well from mid-season on. He blocked a punt against the Jets at Orchard Park. Named NFL Defensive Player of the Week by the AP after the Bills 24-17 victory over the Colts in Baltimore, Walt won recognition for a performance that included three pass deflections, five unassisted tackles, two assists and a quarterback sack; he also harried David Lee into a poor punt that set up the Bills' tying touchdown and deflected the pass Dwight Harrison intercepted and returned for the winning score.
Walt was the first player picked in the 1972 college draft, earned a regular berth as a rookie and became stronger as the season progressed. He had a bone spur removed from under his kneecap following the '72 season.
A consensus All-America for Ara Parseghian at Notre Dame, Patulski was voted winner of the Lombardi Award as the outstanding college lineman of 1971 and was UPI's choice as Lineman of the Year. He started every game in three varsity seasons with the Irish, played in the Cotton and Hula Bowls and won the outstanding defensive lineman award in the Hula Bowl. Walt set an Irish record for tackles-for-losses and had eight stops for 42 yards-in-losses against LSU in 1971, a game Notre Dame won 3-0.
Management was his college major and he hopes for a future career as an investment broker. Walt is honorary chairman of the 1974 Multiple Sclerosis Appeal in Western New York. Golf, tennis, pool and cards are his sparetime pursuits."

-Buffalo Bills 1974 Yearbook

1974 Profile: Willie Parker

Long Snapper-Guard
No. 61
North Texas State
"Parker saw service in 14 games for the Bills after joining the team the week before the regular season opener. He was on special teams and snapped for both punts and field goal attempts, and can play either center or guard.
Willie was drafted third by San Francisco in 1971 and spent most of that season on the 49ers reserve squad. The Rams got him on waivers in the fall of 1972 and he was on the LA reserve list for a full year. He was acquired by the Bills for a future draft choice in September 1973.
He was a second team All-Missouri Valley Conference choice as a junior and a first team selection as a senior.
Willie lives in Orchard Park, New York during the off-season. He has passed his insurance examination."

-Buffalo Bills 1974 Yearbook

1974 Profile: Steve Okoniewski

Defensive Tackle
No. 79
Montana
"Okoniewski spent the final nine weeks of last fall on the Buffalo inactive list. Four of his five appearances were as a starter at defensive tackle. He's extremely strong and hard working.
Steve was obtained from Atlanta on waivers early in the fall of 1972 and saw service in two games his first year with the Bills. The Falcons 2B draft selection in 1972, he has played both offensive and defensive tackle.
Okoniewski was a two-time All-Big Sky offensive tackle at Montana. He played briefly at the University of Washington before transferring and was a junior college All-America at Everett (WA) JC. Steve participated in the Coaches All-America and College All-Star games.
A business major at Montana, Steve would like to pursue a coaching career after his playing days. Fishing is one of his hobbies."

-Buffalo Bills 1974 Yearbook